Artwork Submissions
Our Art Department operates mainly on MAC & PC based platform. To ensure that your art submissions can be processed in a smooth and timely manner, please read and follow the artwork specifications as described herein.
If you are outsourcing your design work to a graphics house, agency, or freelance artist, please make sure that they have a copy of these specifications before they begin working on your design.
All postcards are printed CMYK on the front and back. All colors must be converted to CMYK prior to submission. Any alterations that have to be made by our Design Department will be billed at an hourly rate of $75.00, with a minimum charge of $25.00.
Note:
1. All files must be 300dpi or higher.
2. When submitting art in any format, please ensure that the company name is included in each file's name.
Acceptable Programs and File Types (*Preferred Formats)
*Quark XPress - Mac (must include all fonts and support documents)
*Adobe Photoshop 7.0 Mac or PC (include fonts & flatten image and convert to TIFF**)
*Adobe Illustrator 10.0 or earlier version - Mac (create outlines for fonts and submit as EPS)
Adobe Pagemaker - Mac (include all fonts and support documents)
PDF files (include fonts)
EPS, TIFF, BMP (300 dpi recommended)
** We do not recommend printing black text from a TIFF
We cannot accept these files for printing, but MS Word and MS Publisher files may be sent for reference. There will be an additional art charge to rebuild the file. The fonts and layout will be matched as closely as possible.
Guidelines for Creating Graphic Files
Document size must include bleed. That is, 1/8" all the way around the final size of your printed piece.
All postcards require a bleed. You must set up your document with a 1/8" bleed on all 4 sides. For example a 4.25" x 6" postcard would be set up as 4.5" x 6.25". Door Hangers are 4.25" x 11" would be 4.5" x 11.25".
Keep all text and important images a minimum of 1/4" from the edge of the trim size.
When printing large areas of black (such as a background or box) your black should be made up of 40C, 40M, 40Y and 100K. This will produce a rich black for your printed piece. This is not necessary for text.
Set-Up for Front of Post Card
On the back of the card, keep a 2" X 4" space at the bottom of the card for addressing and barcoding.
Postal regulations do not allow for a return address to be on the bottom of your card. The post office may read it as the addressee and not the return address and all your cards may get mailed to yourself rather than to your customers. Please place your return address on the top left or top center next to the indicia/stamp.
Set-Up for Back of Post Card
All images should be 300 dpi at 100%
Do not stylize fonts in Quark or PageMaker. This means do not use the type style option for bold, italic, shadow or outline effects.
Do not include crop marks.
Acceptable Hard Copy Media Formats:
CD Rom